2010 was the year social email exploded in the eye care industry. What is social email? Social email is an email which features additional functionality.More »
If you put yourself out there, people are talking about you. In many cases, even if you aren’t out there people are talking about you and sometimes it ain’t pretty. An important part of a social media strategy is monitoring your brand online.More »
What could the future look like in your practice as the tools I write about become more and more utilized, even combined for convenience and effectiveness? Let's noodle this.More »