practice management

News Story

on Monday, October 25, 2010 - 09:10
RANCHO CORDOVA, Calif.—Eyefinity/OfficeMate, part of VSP Global, confirmed to VMail the purchase of AcuityLogic earlier this year. More »

Forum topic

on Wednesday, April 20, 2011 - 11:18
Searchial Marketing: how social media drives search optimization in web 3.0 By Dr. Alan Glazier More »

Blog entry

on Thursday, March 31, 2011 - 18:35
Back in early December 2010, I started this blog with ‘What ISN’T Working Any More”, which briefly described the meteoric fall of historic advertising vehicles – Yellow Pages, newspapers and radio. More »
on Wednesday, March 16, 2011 - 10:50
We had been debating the wisdom of continuing to accept VSP for years. VSP was about 33% of our volume, but was about 66% of our problems with billing. More »
on Thursday, March 3, 2011 - 20:47
I had a bit of an epiphany a few months back. From a future customers perspective (and I’m specifically talking about eyewear here), what sets up apart from other local providers? More »
on Monday, February 14, 2011 - 21:51
So, what are YOU wearing today? I’m not asking so that we avoid the embarrassment of wearing the same thing, but because this is a HUGE facet of the eyewear industry. More »
on Tuesday, February 8, 2011 - 20:47
“A man and a woman walk into an optometrist’s office … what do they see?” No, not HOW do they see – they probably need their eyes examined and their glasses updated, but WHAT do they see? More »
on Monday, January 10, 2011 - 13:51
Still sticking with the basics here, let's look at another one that should be of interest - your Capture Rate. More »
on Tuesday, December 21, 2010 - 13:56
So, we've figured out that traditional media will never play as important a part in generating business as it has in the past. More »

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