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News Story

New ACUVUE TV Spots to Target Teens
on Monday, June 7, 2010 - 09:00
JACKSONVILLE, Fla.—Vistakon, the division of Johnson & Johnson, said that it will launch a new TV commercial for its ACUVUE Brand Contact Lenses beginning today. More »
ABC Family, ACUVUE, ACUVUE MOIST, commercial, contact lenses, facebook, Johnson & Johnson, MTV, The CW, tv, Vistakkon, youtube

VSP Debuts New Online Video Series, ‘VSP EyeFiles’, Featuring Bill Nye, The Science Guy
on Thursday, May 27, 2010 - 08:19
RANCHO CORDOVA, Calif.—In an effort "to help educate Americans on eye health and debunk common myths," VSP Vision Care has created a series of webisodes called VSP EyeFiles, featuring Bill Nye the Sci More »
Bill Nye, facebook, The Science Guy, VSP EyeFiles, VSP Vision Care, webisode, youtube

Blog entry

SM & Your Eyecare Business: Glazier’s Six “C’s” of Facebook Marketing - Lesson 64

on Thursday, October 6, 2011 - 14:19
So you’ve got a Facebook page! Now what?!? More »
Alan Glazier, crowdsourcing, DemandForce, Dr. Glazier, facebook, klout, marketing, northsocial, social good, social internet, social media, social networking, youtube

SM & Your Eyecare Business: Your Online Image; Creating and Broadcasting - Lesson 52

on Wednesday, May 4, 2011 - 12:07
When using social media to market your business, nothing is more important than the image you project. More »
Alan Glazier, blog, Dr. Glazier, facebook, Flip camera, social media, social networking, youtube

SM & Your Eyecare Business: Social Media Monitoring Tools – Lesson 38
on Wednesday, December 29, 2010 - 12:41
Remember six years ago, when the tenet “one happy patient will tell two people about your business but one unhappy patient will tell 10” still held? More »
Alan Glazier, Backtype, bing, blog, Blogpulse, Boardtracker, delicious, digg, Dr. Glazier, facebook, feedburner, flickr, friendfeed, google alerts, Google Video, Icerocket, Jolt Social Media, Metacafe, microblog, Monitor This, Page2RSS, Reddit, rss, social media, Social Media Firehose, Social Mention, social networking, social web, Spy, Steve Farnsworth, twitter, Wikipedia, wordpress, Yahoo News, Yahoo Pipes, youtube

SM & Your Eyecare Business: Do You Have Klout? The Growing Importance of Social Influence in SEO – Lesson 36
on Wednesday, December 8, 2010 - 13:38
There was a paradigm-shifting blog post recently on SEOMoz entitled “Google + Bing Confirm that Twitter/ More »
Alan Glazier, amazon.com, bing, blog, Dr. Glazier, facebook, google, google adsense, google rankings, klout, klout.com, linkedin, search engine optimization, SEO, social media, social networking, social ranking, social score, twitter, youtube

SM & Your Eyecare Business: Video Sharing Websites – Lesson 10
on Tuesday, May 25, 2010 - 19:06
A video hosting service is defined on Wikipedia as “a service that allows individuals to upload video clips to an Internet website.” The video host will then store the video on its server and show the individual different types of code to allow others to view this video. The website, mainly used as the video hosting... More »
Apple, blog, Dr. Glazier, facebook, google, hootsuite, iMovie, instant messaging, justin, linkedin, live streaming, podcasts, skype, smartphone, social media, social networking, socialcasting, twitter, ustream, video sharing, videoconferencing, Wikipedia, windows, yahoo, youtube

SM & Your Eyecare Business: Facebook – Lesson 4
on Tuesday, April 13, 2010 - 14:05
One of the more useful suites of social media is Facebook. Frankly I would be shocked if anyone reading this hadn’t already heard of Facebook as it is the most popular social networking site on the web. The company estimates that it has more than 400 million users, 50% of who log in on any given day. There are more... More »
Dr. Glazier, facebook, social networking, twitter, youtube
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